Keep Up with KeepCup

Order of Australia Medal awarded to KeepCup Co-Founder Abigail Forsyth

KeepCup was never about awards and accolades. It was a simple idea to outperform the disposable coffee cup and reduce waste, all while enjoying the everyday pleasures that make life a little more sparkly. The reward of knowing you were...

Design and the Circular Economy

When we started KeepCup, my brother Jamie Forsyth and I would debate how we would market our product. Would it be sexy - appealing with colour, design, fashion? Or would it be about our green credentials - impact, reuse and...

Not the full package

Reducing problematic and unnecessary waste is why we're in business. In 2019 we voluntarily joined the Australian Packaging Covenant Organisation (APCO), committing us to report annually on our packaging impact and progress as well as actionable improvements. Our first report...

B Corps and the wave of change

We've spent over a decade campaigning against single-use cups and throwaway convenience culture. In that time, we've seen first-hand how social movements can grow from an idea to a powerful force for change through the aggregated effect of many small...

All I want for Christmas is some old growth forest

As wilderness shrinks and biodiversity verges on collapse - it is insanity to plant trees with one hand and clear them with the other.

Life cycle analysis - greenwash or deep green?

Life Cycle Analysis, or LCA, is a means of assessing the environmental impact of a product over its entire life cycle, including raw material extraction, manufacture, transport, packaging, use and end of life.

Interview with Jeff Hansen of Sea Shepherd

Jeff is Managing Director of Sea Shepherd Australia and a Director of Sea Shepherd Global. We caught up with him to talk impact and campaigning.

Towards zero waste at KeepCup HQ

Since 2017, over 85% of KeepCup's office and warehouse waste has been sent to be recycled or composted. Our sights are set on that last 15%, focusing on reduction and reuse, with recycling the last resort.

The Reuse Imperative

Our friends in the global coffee industry are among those facing immense challenges - cafes, roasters and growers. Still, we tend to believe that every crisis presents an opportunity to grow stronger on the other side...

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